Doing the math for publishers since 2002
Joe, Elly, and Bernie sit down with Karen Krebser, author of Tarot Through the Witch’s Year, to chat about tarot in dark times, how to reconcile your practice with your privilege, tarot spreads for diving the future of publishing, and a bit of the history of tarot. Stay tuned for more episodes of the “A … Read more
It’s another throwback episode! A few years ago, Joe and Elly sat down with sales rep extraordinaire Kurtis to talk about how reps get books into stores. Learn about cover appeal, sales conferences, how store buyers see the books… and that’s just the first five minutes. It’s an oldie, but an eternally useful goodie of … Read more
How does a small press hire a sales rep? Do you even NEED a rep? This week on the pod, Joe and Elly talk about how Microcosm decided to work with reps, and how to find the reps that will work for you. Stay tuned for more episodes of the “A People’s Guide to Publishing” … Read more
Chris Vega of Blue Cactus Press came to hang out with Joe and Elly and talk about common misconceptions in publishing. We’re pretty unique, but also we can be just as boring with other publishers, having to deal with zoning issues, delusions of grandeur, print runs, and more. Prefer an audio experience? Listen to the episode … Read more
Hi everyone, this is Elly. Ten years ago, on December 20, 2014, I sent an email to Microcosm Publishing‘s longtime programmer Nate Beaty with the subject line “Hello! And some SEO stuff.” This was my first week at Microcosm, with the newly minted title of marketing director. Absolutely nobody had told me to take over … Read more
On Black Friday of 2024, Taylor Swift released “The Eras Tour Book” exclusively through Target. Does it count as a book, though? And what does it mean for the publishing industry as a whole? Jane Friedman of “The Hot Sheet” is back with Joe and Elly to give her thoughts on book-shaped objects. (Note: This … Read more
We’re glad you’re here. We are building this software to raise the tide for the publishing industry. Publishing is dominated by the Big Five major houses, but they only control half the market. The rest is all ours—the small presses, the medium-to-large independents, the authors who decided to learn the ropes and do it themselves. … Read more